Extreme big wave surfer, Andrew Cotton, has been announced as the latest ambassador to join automotive giant, Jeep. Cotton is now part of an impressive roster of adventure and extreme sports athletes including Olympic snowboarder, Aimee Fuller, downhill mountain bike champion, Rachel Atherton, and her brothers, Gee and Dan, who compete in the same sport.

“I’m really excited to have signed with Jeep” said Cotton, 36, from Braunton, North Devon, “I spend a lot of time driving my Jeep Renegade on coastal roads, finding the perfect place to pitch up and surf. The car’s off-road capability allows me to go anywhere and hunt out the best surf. I can stick the surfboard on top, fill the car with family or friends, and still have plenty of room for surfboards and other kit.”

Cotton and his Jeep Renegade are set to appear in a new web series called Andrew Cotton: Wild Atlantic Way. The 3 part series will see him explore the epic coastal road Wild Atlantic Way, which runs the length of Ireland’s western coast, in his Jeep demonstrating the off-road driving ability of the Renegade whilst taking in some of the country’s finest scenery.

“Signing one of the world’s bravest surfers embodies Jeep’s spirit of 'Go Anywhere, Do Anything' . He is certainly pushing the boundaries in his sport. With surfing becoming one of the fastest growing sports in the UK, Jeep's global sponsorship of the World Surf League and now Andrew coming on board, it’s an exciting time for Jeep and our involvement in the world of surfing.” said Damien Dally, head of brand, Jeep UK.